Field template are run before the row template.
This:
views-view-field--products--page-4--field-imagecrop-fid.tpl.php
is processed before this:
views-view-fields--products--page-4.tpl.php
The individual fields are run and then handed off to the row.
That is, the row template isn't run and given the chance to call and pass info into the field templates.
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